About us

For your holistic health

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For your holistic health

The urban chaos and the banes it holds for modern consumers and their health are the anchor concerns we weave our mission around. The Pahadi Story is committed to conceptualizing and creating Himalayan anchored holistic health and wellness products and ideas. Conceived in the trying times of the pandemic, Pahadi story brings the wellness aura of Himalayas to you. Ideas that are born out of authentic ingredients and nature’s wisdom. Products that are everyday goodness.

Holistic health for the world is what we endeavor.

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  • NATURAL

    Ethereal purity from the mystical Himalayas

  • PURPOSEFUL

    Creating livelihoods that build lives

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For their empowerment.

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For their empowerment.

Inspired by the sheer grit and gumption of the Pahadi women farmers, anchored to the natural miracles of the Himalayas and envisioning a world of wellness, we weaved an eternal story –
The Pahadi Story.

We are a purpose-induced brand that believes growth and goodness are the two axis of an empowering equilibrium. And from it, is born The Pahadi Story – a brand committed to enabling and empowering. A brand that builds lives and generates livelihoods.

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For her

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For her

The true meaning of existence lies in balance. We commit to create & operate responsibly and sustainably. Mindful use of resources, environmental friendly alternatives and mother earth loving ways will be our small contribution in nabling that balance. Because she is the source of everything.

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The Oath Of Purity

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The Oath Of Purity

We belong to the ethereal symbol of purity, the Himalayas.
We are nothing but goodness.
Our journey of “peaks-to-packs” is a conscious one.
Each of our products are a deliberate creation and a commitment to quality.
We believe in ‘no rush’. What we create is limited, rare and pure.
No modern-world nuances can make us compromise on our oath.
For we believe that purity and quality aren’t just words.
They are a reflection of who you want to be.

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Milestones

Journey with us. Sharing the defining moments of our journey so far. From where we started to what we experienced. And you form an important of this journey.

A Moment of Inspiration

Timeline
OCT 2019

On a business trip to Almora our founder Pravin Shah had a visit scheduled with the local women farmers of Uttarakhand. An immersive conversation with them and about their dreams, aspirations and challenges, left a deep impression on him. Inspired by their spirit and that moment became the moment when The Pahadi Story was conceived.

Immunity in the times of COVID

Timeline
AUG 2020

Our first product launch. A thoughtfully created immunity strengthening duo - Kadha Mix and Haldi Mix. Unfazed by the lockdown challenges we were true to our mission - that of bringing authentic Himalayan, 100% natural creations that lead to holistic health of our customers. A result of 40 days, 20 recipe explorations and infinite efforts. One of the most revered Immunity blends.

A flourishing family

Timeline
Jan 2021

What started as a boot-strapped start-up of 10 people has now grown to be a family of flourishing 40 pahadi women farmers and team members. They say your vibe decides your tribe. We are now a growing group of passionate beings who truly want to make a difference. And at the core of this family lies our 20 pahadi women farmers who are our strength.

Rising Reviews & Recognition

Timeline
November 2021

20,000+ customers, 50,000+ orders shipped, 5000+ reviews and still counting. The true testimony of our purpose is the growing customer adoption and adulation we have received as a brand from renowned authorities and officials. Right from the Chief Minister of Uttarakhand, Commissioner of Kumaon, District Magistrate of Almora our purpose has found appreciation across.

Global Canvas. New categories & new product creations.

Timeline
March 2022

Going global with Amazon. Spreading to 10 new countries. 3 New Categories. 50 New Products. Authentic new creations and a lot more brewing. We at The Pahadi Story are looking at expanding our Holistic Health mission with great vigor for the world. We plan to add new Pahadi regions and their specialties to our offering buckets. We commit to new pure cause initiatives in collaboration with renowned impact organizations. And the journey has just begun…

Our Team

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  • Team

    Pravin Shah

    Enabler
  • Team

    Shweta Shah

    Enabler
  • Team

    Dr. Bhupendra Kumar

    Enabler
  • Team

    Reena Mehta

    Enabler
  • Team

    Navin Nagarkar

    Enabler

An Act Of Compassion

Meet The Pahadi Story Tribe

“We are The Pahadi Story, an Indian holistic health & wellness brand committed to bringing Himalayan goodness and wisdom to modern lives. We traverse great distances, to uncover the unadulterated secrets of nature for you. Craft them into 100% natural, sustainable, chemical free wellness ideas. Rooted to the purpose of empowering Pahadi women farmers and celebrating their dreams.”

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100% natural

Conscious

Rare And Pure

Empower Lives

Meet The Pahadi Story Tribe

“We are The Pahadi Story, an Indian holistic health & wellness brand committed to bringing Himalayan goodness and wisdom to modern lives. We traverse great distances, to uncover the unadulterated secrets of nature for you. Craft them into 100% natural, sustainable, chemical free wellness ideas. Rooted to the purpose of empowering Pahadi women farmers and celebrating their dreams.”

Auther
Pravin shah & Shweta Shah
Co-Founders, The Pahadi Story
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Pravin Shah

Enabler

“A higher purpose and a need to create a venture rooted to goodness is
why I am part of The Pahadi Story. We are co-creating an enterprise
that’s driven by Value Creation and Sustainability.”

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Shweta Shah

Enabler

“I wish to make this world a better place. A simple endeavour as it sounds, is a journey of a lifetime.”

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Dr. Bhupendra Kumar

Enabler

“My reason to be The Pahadi Story Tribe is to create products that
ensure holistic health of the consumer and also empower its creators.
It’s like having the best of both worlds.”

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    Reena Mehta

    Enabler

    “It’s an honour to engage in the art and craft I love – writing for
    goodness and compassion. For the love of pahads, the pahadis and the
    purpose of giving back, I choose to be The Pahadi Story Tribe.”

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    Navin Nagarkar

    Enabler

    “Sustaining, managing and running a great idea is what drives me. The
    Pahadi Story appeals to the management geek in me and the higher purpose
    is an added twist."